Tag Archives: Mobile

Google Confirms it Will Show Ads on its Mobile Home Page

Google has introduced a new ad unit that will be displayed on the search engine’s home page in mobile browsers. The new Discovery ads were announced today at Google Marketing Live and will be available to all advertisers later this year. An example is shown above. In addition to appearing in Google’s ‘Discover’ feed in […]

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Google My Business Profiles Will Display Product Catalogs on Desktop and Mobile

In an update to Google My Business profiles, product catalogs will now appear in desktop and mobile search results. Previously, product catalogs would only appear in mobile search results. Now we know this isn’t a mobile-only feature. Product catalogs are a fairly new addition to Google My Business pages, as they were first seen in […]

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Google Rates the Mobile Usability of the Web’s Most Visited Sites

Google launched the new resource Masterful Mobile Web which assesses the mobile experiences of most visited sites on the web. New from the @GoogleAds team: Masterful Mobile Web: a new way for you to discover how some of the world’s top brands create smooth, fast and highly-engaging mobile experiences – and start doing the same. […]

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YouTube Makes Up 37% of Mobile Web Traffic Worldwide

According to data revealed in a new report, YouTube is responsible for 37% of all mobile web traffic. The report from Sandvine details which apps generate the most downstream mobile web traffic in the world. Traffic is measured in megabytes, which could explain why YouTube has such a commanding lead over other applications. By comparison, […]

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Google Produced 96% of US Mobile Search Visits in Q4 2018

Google accounted for 96% of all US mobile organic search visits in the fourth quarter of 2018. Organic search, in general, produced just under 26% of all site visits in Q4 2018, which is a half-point decline from Q3 2018. This data was revealed in Merkle’s Q4 2018 Digital Marketing Report, which also includes statistics […]

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Google is Testing Ads in the ‘Discover’ Section of its Mobile App

Google has been spotted displaying ads in Google Discover, which is the section of recommended content that shows up when the app is launched. A Reddit user noticed ads being placed in the Discover section of their app and shared the following screenshot:     A majority of users who replied to the Reddit thread […]

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An Introduction to Mobile SEO

Mobile is to SEO what glaze is to Krispy Kreme. You can’t have one without the other. It is the backbone of Google’s index. Sure, the mobile-first index just rolled out in 2018, but Google has been dropping not-so-little hints for the past few years. In 2015, Google announced the mobile searches surpassed desktop. Then […]

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