Tag Archives: Advertisers

Google Makes YouTube Masthead Ads Available to All Advertisers

Google is now letting all advertisers buy YouTube masthead ads, following a successful beta test in select markets. Ads will be available to buy on a CPM basis. Until earlier this year, the only way to buy YouTube masthead ads was to do a full day takeover. That means everyone who visits YouTube on a […]

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Facebook Stories Have 500 Million Daily Users, 3 Million Advertisers

Facebook stories have now reached 500 million daily active users, up from the 300 million daily actives reported in September. This number was revealed by CEO Mark Zuckerberg during an earnings call from yesterday. Zuckerberg says that stories, along with messages and small groups, are by far the fastest growing areas of online communication. In […]

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