New Data Shows How Much SEOs are Charging for Services in 2019


A research on digital advertising and marketing pricing reveals how a lot web optimization consultants and businesses are charging for their companies in 2019.

Credo revealed the findings of a pricing survey that was accomplished by 271 advertising and marketing businesses and consultants.

The objective of the survey was to find what the business common is for digital advertising and marketing companies, particularly inside the US and UK.

The survey accommodates questions like:

  • What’s the minimal you cost for a challenge?
  • What is your common hourly charge?
  • How a lot do you cost for a month-to-month retainer?

Results of the survey are damaged down into chapters devoted to totally different areas of digital advertising and marketing.

In this text, I’ll summarize a number of the key takeaways particularly associated to web optimization businesses and consultants.

web optimization company and marketing consultant charges

Hourly Rates

In the US, a full 71% of web optimization businesses cost between $101-$200 per hour, which is drastically larger than the worldwide common.

When worldwide numbers, solely 22.75% of businesses are charging between $101-$200 per hour.

Most web optimization businesses (83%) worldwide cost beneath $200 per hour, with 30.98% charging $101-$150 per hour.

The common web optimization marketing consultant hourly charge worldwide as of January 2019 is $148 per hour.

In the US, 75.42% of web optimization consultants cost between $101-$200 per hour.

Minimums for single initiatives

Almost half (49.59%) of respondents worldwide say they’d do a single challenge for lower than $2,000.

That’s near 43% of US respondents who stated the identical.

On the upper finish, 20% of web optimization businesses worldwide don’t take initiatives for lower than $5,000.

Worldwide, most web optimization consultants (29.89%) say they cost a minimal of $1,000-$1,999 or a single challenge, which is just about the identical as what most US respondents (31.91%) stated.

Minimum month-to-month retainer

Worldwide, most web optimization businesses (25.81%) are charging a minimal month-to-month retainer of lower than $1,000.

web optimization consultants are charging a bit extra for month-to-month retainers, with 32.18% of worldwide respondents saying their minimal is between $1000-1,999.

In the US, most web optimization consultants (36.17%) say they cost a minimal of $1000-1,999 for a month-to-month retainer.

Only 6% of respondents require no minimal in any respect.

More Info

For much more information, see the entire survey outcomes from Credo.



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