Better Asset Reporting for Google App Campaigns & This Week’s Digital Marketing News [PODCAST]


Don’t miss the newest episode of Marketing O’Clock. Hosts Jess Budde, Greg Finn, and Christine “Shep” Zirnheld are reporting all of the digital advertising information from the final week.

Plus, we share adventures with our new WFH “coworkers,” blame all our issues on the algorithm, and try to remain hip with a bunch of groovy jargon.

Google Ads introduces new and improved app marketing campaign reporting

New “tooltips” make suggestions for particular belongings, supply and orientation columns had been added, efficiency charts make their debut, and there’s a useful new preview device.

Bing’s URL indexing API

Bing has introduced two new APIs that may give site owners the flexibility to have new and up to date content material listed on Bing, just about immediately (learn: 10 minutes).

Bing has new schema markup for COVID-19 updates

Bing now helps the ParticularAnnouncement knowledge sort for COVID-19 associated updates.

Pinterest introduces new ‘Today’ Tab

The new tab, curated by Pinterest’s editorial group,  might be a hub for each day inspiration, trending posts, and matters.

This week’s advertising win involves us from Cecilia Montague. Thanks for the help!

We’ll reply these digital advertising questions throughout our lightning spherical:

  • Who launched a brand new device for distant podcasting?
  • What companies are being banned from promoting on Google?
  • When did Google My Business lastly introduce a briefly closed standing?
  • Where is there a brand new gross sales tax regulation for digital promoting?
  • Why now could also be your likelihood to get verified on Twitter.
  • How a lot has ecommerce advert spending elevated over the previous few weeks?

Visit the model new Marketing O’Clock website to be taught extra about at the moment’s articles! While you’re there, make sure to subscribe wherever you devour your podcasts.

Thank you to our sponsors!

  • Ahrefs – An all-in-one search engine optimisation toolset that offers you the instruments you might want to rank your web site in Google and get tons of search site visitors.
  • Opteo – Helps Google Ads managers automate time-consuming guide duties to allow them to spend extra time on high-level technique and artistic work.

Image Credits

Featured Image: Samantha Hanson, Cypress North



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